The exquisite collection of 16 brand new luxury homes at 540 De Haro Street is the epitome of modern, urban living. Crafted by Sternberg Benjamin Architects, this newly constructed boutique community ideally located in sunny Potrero Hill boasts incredible open living spaces, many flanked with expansive terraces and roof decks. The building includes one, two, and three bedroom homes, many with additional dens and incredible Downtown San Francisco views. These sophisticated residences feature European flair, including Porro closets and Boffi cabinetry from Italy, Porcelanosa tile from Spain, and Miele appliances from Germany. Each home lends itself to fabulous entertaining with spacious living areas and a professional kitchen while enticing its residents to the comfortable living room with a fireplace.

Constructed with the utmost care and skilled craftsmanship using the finest materials and techniques, this remarkable building sets the bar for luxury living while maintaining a warmth and comfort rarely seen.

Prices Starting From:
$1,795,000, two bedrooms

Building & Home Features

  • 16 brand new condominiums
  • 1, 2, and 3 bedroom homes
  • Select homes include bonus offices
  • 775 to 2,015 square feet (per condo map)
  • Select homes are multi-level townhome style
  • Select homes include expansive terrace and/or roof deck
  • Mitsubishi air conditioning & heating
  • Berg & Berg European white oak flooring
  • Gas fireplaces in living rooms
  • Bonelli windows & sliding doors
  • Custom cold-rolled steel handrails
  • Porro closet systems
  • Aiphone video entry system
  • Lutron Caseta Smart Home system
  • LG washer & dryer
  • Alarm system
  • 1 car parking for each home
  • Elevator building
  • Bicycle parking
  • HOA dues range $483 – $721

Kitchen Features

  • Boffi cabinetry
  • Quartzite countertops
  • Expansive center island
  • Miele appliances
  • Induction cooktop
  • Wine refrigerator (select homes)

Bathroom Features

  • Boffi vanities
  • Porcelanosa tile (select homes)
  • NuHeat radiant heat
  • Spacious walk-in showers
  • Grohe & Graphite fixtures


Residence 204

Residence 202


Potrero Hill is known for its warm climate, eclectic restaurants, and local comfort. A short 1-2 block walk and you are surrounded with a vibrant neighborhood, including Philz Coffee, Sally’s Restaurant, Whole Foods Market, and World Gym. The San Francisco Design Center includes amazing showrooms and galleries, such as Ligne Roset, Restoration Hardware, Ann Sacks, and Waterworks, all within walking distance. Take a walk down 18th Street and you will be greeted with staples such as Plow, a tremendously popular farm-to-table brunch locale, Chez Maman, an intimate French bistro, and Christopher’s Books, a local, pet-friendly bookstore.

Potrero Hill’s appeal is further enhanced by its proximity to the San Francisco Bay waterfront as well as Chase Center, the home of the Golden State Warriors. The waterfront is undergoing a massive revitalization and will include miles of walking and bicycle trails, connecting the urban resident to the natural beauty of our city.

540 De Haro Street provides very easy access to freeways 101 and 280 as well as Caltrain, making a commute down the Peninsula a breeze. 96 Walk Score – leave your car in the garage and explore your new, exciting neighborhood!

Available Homes

1 Bedrooms

Sold out.

2 Bedrooms

3 Bedrooms

Sold out.

Get in Touch

Contact us with any questions, and we’ll be sure to keep you in touch with any new developments.

Frank Nolan

​View Agent Website
415.377.3726 ​
Lic. # 01300017